Friday, August 13, 2010

What is outsourcing?

Outsourcing refers to a company that contracts with another company to provide services that might otherwise be performed by in-house employees. Many large companies now outsource jobs such as call center services, e-mail services, and payroll. These jobs are handled by separate companies that specialize in each service, and are often located overseas.

There are many reasons that companies outsource various jobs, but the most prominent advantage seems to be the fact that it often saves money. Many of the companies that provide outsourcing services are able to do the work for considerably less money, as they don't have to provide benefits to their workers and have fewer overhead expenses to worry about.

Outsourcing also allows companies to focus on other business issues while having the details taken care of by outside experts. This means that a large amount of resources and attention, which might fall on the shoulders of management professionals, can be used for more important, broader issues within the company. The specialized company that handles the outsourced work is often streamlined, and often has world-class capabilities and access to new technology that a company couldn't afford to buy on their own. Plus, if a company is looking to expand, outsourcing is a cost-effective way to start building foundations in other countries.

What is disadvantages of outsourcing?

  • Lose of control
  • Quality problems
  • Slow response time
  • Can't understand foreign accents
  • >Slow resolution times
  • Can't produce desired results
  • Reduced sales
  • Irritated customers
  • >Irritated employees, unions, people within community

    • Outsourcing your non-core activities will give you more time to concentrate on your core business processes
    • Offshoring can give you access to professional, expert and high-quality services
    • With outsourcing your organization can experience increased efficiency and productivity in non-core business processes
    • Outsourcing can help you streamline your business operations
    • Offshore outsourcing can help you save on time, effort, manpower, operating costs and training costs amongst others
    • Outsourcing can make your organization more flexible to change
    • You can experience an increased control of your business with outsourcing
    • Your organization can save on investing in the latest technology, software and infrastructure as your outsourcing partner would be investing in these
    • Outsourcing can give you assurance that your business processes are being carried out efficiently, proficiently and within a fast turnaround time
    • Offshoring can help your organization save on capital expenditures
    • By outsourcing, your company can save on management problems as your offshore partner will be managing the team who does your work
    • By outsourcing, you can cater to the new and challenging demands of your customers
    • Outsourcing can help your organization to free up its cash flow
    • Sharing your business risks is possible with outsourcing
    • Outsourcing can give your business a competitive advantage as you will be able to increase productivity in all the areas of your business
    • Outsourcing can help your organization to cut is operational costs to more than half


What is advantage if outsourcing?

1. Focus On Core Activities
In rapid growth periods, the back-office operations of a company will expand also. This expansion may start to consume resources (human and financial) at the expense of the core activities that have made your company successful. Outsourcing those activities will allow refocusing on those business activities that are important without sacrificing quality or service in the back-office.

Example: A company lands a large contract that will significantly increase the volume of purchasing in a very short period of time; Outsource purchasing.

2. Cost And Efficiency Savings
Back-office functions that are complicated in nature, but the size of your company is preventing you from performing it at a consistent and reasonable cost, is another advantage of outsourcing.

Example: A small doctor’s office that wants to accept a variety of insurance plans. One part-time person could not keep up with all the different providers and rules. Outsource to a firm specializing in medical billing.

3. Reduced Overhead
Overhead costs of performing a particular back-office function are extremely high. Consider outsourcing those functions which can be moved easily.

Example: Growth has resulted in an increased need for office space. The current location is very expensive and there is no room to expand. Outsource some simple operations in order to reduce the need for office space. For example, outbound telemarketing or data entry.

4. Operational Control
Operations whose costs are running out of control must be considered for outsourcing. Departments that may have evolved over time into uncontrolled and poorly managed areas are prime motivators for outsourcing. In addition, an outsourcing company can bring better management skills to your company than what would otherwise be available.

Example: An information technology department that has too many projects, not enough people and a budget that far exceeds their contribution to the organization. A contracted outsourcing agreement will force management to prioritize their requests and bring control back to that area.

5. Staffing Flexibility
Outsourcing will allow operations that have seasonal or cyclical demands to bring in additional resources when you need them and release them when you’re done.

Example: An accounting department that is short-handed during tax season and auditing periods. Outsourcing these functions can provide the additional resources for a fixed period of time at a consistent cost.

6. Continuity & Risk Management
Periods of high employee turnover will add uncertainty and inconsistency to the operations. Outsourcing will provided a level of continuity to the company while reducing the risk that a substandard level of operation would bring to the company.

Example: The human resource manager is on an extended medical leave and the two administrative assistants leave for new jobs in a very short period of time. Outsourcing the human resource function would reduce the risk and allow the company to keep operating.

7. Develop Internal Staff
A large project needs to be undertaken that requires skills that your staff does not possess. On-site outsourcing of the project will bring people with the skills you need into your company. Your people can work alongside of them to acquire the new skill set.

Example: A company needs to embark on a replacement/upgrade project on a variety of custom built equipment. Your engineers do not have the skills required to design new and upgraded equipment. Outsourcing this project and requiring the outsourced engineers to work on-site will allow your engineers to acquire a new skill set.

Implication of outsourcing.

implications of outsourcing and offshoring for the productivity of business services in the UK. Official statistics indicate that business-service productivity has grown by over 20 per cent in the last 7 years at the same time as employment grew by 20 per cent. The paper considers possible factors that account for the simultaneous growth of employment and productivity. First, we discuss outsourcing and offshoring, and their role in enhancing productivity through greater specialization, standardization, and consolidation of business processes, and a shift to higher value-added services. Outsourcing of business services is interpreted as part of corporate restructuring, namely as the unbundling of corporate functions as well as vertical disintegration. Second, as some services become more like products, both low-skilled and high-skilled jobs are subjected to productivity growth through standardization and digitization. It is argued, however, that the future of business-service productivity is on a knife-edge, depending on the mix of two sources of productivity enhancement—namely greater standardization and capturing value from customized solutions.

Friday, July 23, 2010

What is facebook?

-A reference book or electronic directory made up of individuals’ photographs and names; A college publication distributed at the start of the academic year by university administrations with the intention of helping students get to know each other better; To communicate through the Internet.
-Facebook is a social networking site that allows for developers to contribute applications that interact with Facebook features. GoGrid offers a Facebook Server Image that allows Facebook developers to contribute their applications through GoGrid servers directly to Facebook's development network.

Advantages and Disadvantages of facebook?

Yet there are some people who wonder if the time spent on Facebook is worthwhile, its Advantages and Disadvantages have many thinking. As with every system there are the positives and the negatives, if you are going to evaluate the Facebook Advantages and Disadvantages lets take a look at some facts:

Disadvantages:

  • Facebook is becoming a place for long distance relationships with many people you will never meet, this takes some of the intimacy away from relationships
  • Facebook addiction is becoming something that is a real problem; if you have any life at all you have other things to do besides sit on Facebook all day.
  • Because of open and public nature of Facebook there is the possibility for being stalked online or offline, this can be highly aggravating!
  • Terrible for worker productivity. If you are self employed Facebook can consume much of your time if you are not careful. If you run a business your employees may waste valuable and expensive time using Facebook.
  • Let's talk about these people on Facebook who are labeled "friends"...are they really?

Advantages:

· Facebook makes it easy to find and join groups with similar interest and dislikes

· It is easier to find old friends or new friends as almost everyone is on Facebook.

· Facebook makes it easy to approach and meet new people

· Facebook can be used to meet business contacts and for networking purposes

· Allows user search for new and old friends
· Accessible to chosen universities having a high level of security
· Makes it less awkward when communicating with strangers or people you are not familiar with
· Love attraction - can be used as a dating service system
· Makes it easier to join groups having similar likes and dislikes
· Allows members to check students who are taking the same class, living within the same area,

What are the characteristics of facebook?Why are many people engage in this site?

  • They are non-interruptive – Think about all the times you have non-marketing oriented folks tell you why they are on Facebook.
  • They don’t strive for 1:1 communication, but they are active – Anyone who has worked in a social media program can attest to the fact that social media users have a keen eye for BS (for lack of a better expression). the relationship with the entire user base.

  • They use Facebook to create evangelists – Badges, apps, fanpages…all of these things are ways to turn your existing base into your own built in brand evangelizing army.
  • Facebook doesn’t begin the conversation, it enhances it – If you’re a new or low profile brand looking to increase awareness, Facebook can be a great way to do it.

    -People engage this site to have many friends,and other people create thier facebook beacuse they dont want to behind in thier friends.

    Can you use facebook in e-commerce?How and Why?

    - Yes you can used e-commerce in facebook beacuse you can sale your product to your friends in facebook by chatting and e-mail them about your product.

    How important facebook in our society today?

    Facebook is impotant today beacuse it is the one of the top social networking sites, quickly gaining on Myspace in terms of total users and traffic. Facebook presents a unique marketing opportunity for businesses through the creation of Facebook Business Pages. As more people explore social media, social networking sites have become some of the key online sources they use to learn more about products, organizations, artists and world events. Marketing on Facebook has a viral effect – information spreads through networks exponentially.

    Saturday, July 10, 2010

    Questions

    1. Who are their competitors?

    Answer:The competitors of google are the yahoo, Facebook, , and ; and specialty search engines that dive deep into a specific category, such as travel site Kayak and health inquiry site WebMD.

    (c) 2010, San Jose Mercury News (San Jose, Calif.).
    Distributed by McClatchy-Tribune Information Services.


    2. How have they use information technology to their advantage?

    Answer: In information technology and on the Internet, infrastructure is the physical hardware used to interconnect computers and users. Infrastructure includes the transmission media, including telephone lines, cable television lines, and satellites and antennas, and also the routers,aggregators, repeaters, and other devices that control transmission paths. Infrastructure also includes the software used to send, receive, and manage the signals that are transmitted.In some usages, infrastructure refers to interconnecting hardware and software and not to computers and other devices that are interconnected. However, to some information technology users, infrastructure is viewed as everything that supports the flow and processing of information.Infrastructure companies play a significant part in evolving the Internet, both in terms of where the interrconnections are placed and made accessible and in terms of how much information can be carried how quickly.

    By Stacey Higginbotham Mar. 17, 2010, 7:50am PDT 2 Comments

    75

    3. How competitive are they in the market?

    Answer:Google are competitive in the market because Google’s stock at USD500 mark, this is good news to all Adsense publisher especially those that is making a living from Google Adsense. Google is using the Web as an operating system by offering free Rich Internet Applications. I have been using Google Doc and Spreadsheets, the only drawback is the internet connection. It would be nice if Google provide a lite edition for installation.Google surged to $131.9 billion when its shares rose 3.7 percent to $446.21 on the news, topping IBM's market cap of $131 billion. Google shares closed down 1.3 percent. At day's end, IBM was worth $130.7 billion and Google had fallen to $125.5 billion. Google's shares have more than doubled since Jan. 1 on analysts' expectations that profit will rise four-fold to $1.62 billion this year. IBM shares have declined 15 percent on estimates of 11 percent profit growth and a 4 percent sales drop. A stake in AOL would help Google, the world's most-used search engine, fend off competition from Microsoft Corp.'s MSN search.

    4. What new services do they offer?

    Answer:This list of Google products includes all major desktop, mobile and online products released or acquired by Google Inc. They are either a gold release, in beta development, or part of the Google Labs initiative. This list also includes previous products, that have either been merged, discarded or renamed. Features of products, such as Web Search features, are not listed.

    Google Products offers

  • Blog Search Find blogs on your favorite topics
  • Google Chrome A browser built for speed, stability and security
  • Directory Search the web, organized by topic or category
  • Images Search for images on the web
  • News Search thousands of news stories
  • Scholar Search scholarly papers
  • Web Search Search billions of web pages
  • 5. What makes them so unique?

    answer: Google, at the moment, is held up as the gold standard of software companies. They have achieved massive success and are the company almost every developer wants to work for. Ask someone in the software industry which company they want to emulate and they will likely say Google.Obviously, if it was easy to emulate Google, everyone would have done it or would be doing it by now. The more I think about Google, the more and more I think it is going to be impossible to emulate them. Certainly you can steal some of their ideas and what they’ve pioneered and put it to use in your company, but outright copying Google is going to be near impossible.Having touched on Google’s corporate culture, let’s look at something else that makes Google even more unique: how it grows.One thing that has become evident to me is that Google grows in an organic fashion, unlike any other company I know of. Google develops tools that are internally useful and then releases them to the world. Google does not develop products to sell to the world. Google does not have external contracts, at least in the traditional sense, as far as I can tell.Let me elaborate on this. Google is obviously best known for search and for ads associated with search. This is in essence Google’s one true product. It is the one feature Google developed for the outside world. When Google developed search it was no different from a small company. It is what Google has done since then that makes Google different.Mark Mzyk

    6. How competitive are they in the international?

    answer: Google are very compititive beacuse it is friendly user software program and easy to access. Though marketers know which keywords drove traffic to their websites, they may not know how much traffic was sent to the competition for the same keywords. In this example, 30% people searching for bestbuy have also landed at walmart.com. Google says the data is collected from a variety of sources, such as aggregated Google search data, aggregated opt-in anonymous Google Analytics data, opt-in consumer panel data, and other third-party market research. Funny thing is Google itself opted out. In addition to what is provided in Google Website Trends, here we also get Country Reach metric which they had also talked about a quicker solution to calculate country reach last year. Ad Planner has ways to drill-down the sites by demographics. This is a great tool to select sites to advertise on and even to know the demographics of our own site.

    Friday, July 9, 2010

    Case#1

    Case#1


    Google is a highly successful internet business. Recently they have broadened their scope with a multitude of new tools.

    Research google business model and answer the following questions below. You may add additional information not included in this question